Food Bank Launches Campaign

| February 28, 2012
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St. Joseph, Mo.— February 27, 2012— Second Harvest Community Food Bank is preparing to launch its Annual Fund Campaign: Hunger is Here, So is the Solution. The campaign will begin on March 1 and run through April 30. The campaign will give the community the chance to take a stand against hunger.

We have set an aggressive goal to raise nearly $200,000 from this campaign. The funds raised are unrestricted, meaning they will be directed to where the need is greatest. Such needs include:

  • · Mobilizing eligible individuals to have access to critical nutrition assistance programs.
    • o Close the Gap Program
      • § Generate 361,000 meals
      • § Create $1.6 million in economic activity
  • o SFSP (Summer Food Service Program)
    • § Open 40 sites by June 2014
    • § Serve 1,500 children by June 2014
  • o Senior Boxes
    • § Currently, Second Harvest is allocated 775 food boxes for seniors from the State of Missouri. Subsidizing an additional 50 boxes to this program will eliminate the waiting list for seniors receive the nutritious box of food.
    • · Revolutionizing the nonprofit supply chain to expand nutritious food distribution through inventive, ground-breaking programs.
      • o Expand food distribution to 7 million pounds by June 2014
      • o Convert to a Community Food Center model, serving approximately 1,500 individuals. Currently, Harvest House Food Pantry serves 400 individuals.
      • o Implement the Choosing Healthy Options Program (CHOP)
      • o Increase Backpack Buddies participation to 5,000 children by June 2014
      • o Launch the Mobile Food Pantry Program
      • · Energizing the region to fully embrace the core belief that hunger is unacceptable.
        • o Implement an advocacy and education campaign with comprehensive and regional marketing
        • o Create and advocacy campaign, empowering residents to contact local government officials about hunger issues
        • o Launch online tools including a website redesign, blog, virtual food drive and interactive Google Maps to locate neighborhood food pantries.

Second Harvest’s CEO, David Davenport, will also be participating in a Food Stamp Challenge to coincide with the start of our fund campaign during the month of March. Each week, a new person will partner with Davenport on his journey. Davenport and his partners will live on a Food Stamp budget of $28 a week. This month-long journey will show the struggles Food Stamp recipients endure each month. Davenport will document his journey through Second Harvest’s blog.

Donations to the Hunger is Here, So is the Solution campaign can be made online at or by calling 816.364.FOOD.

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